Twitter Lists: 11 Awesome Ways to Leverage Them for Marketing

No matter how much social media, in general, has changed, one thing has been the same for a long time: Twitter is an important source of information and a place to exchange ideas worldwide. In addition, we marketers and corporate executives use Twitter for influencer marketing, brand awareness, and even for keeping track of our competitors. Unfortunately, Twitter has one weakness: it’s easy for Tweets to get “lost” in the feed, especially if you follow a lot of different accounts. If you aren’t careful, you and your staff can spend hours combing through everything that shows up on your feed…

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