The messages in Facebook ads are snippets of conversation that businesses use in their voice to inform their customers about the goods and services. The aim is to reach the people that matter the most for commercial success. Based on the messages, advertisers design campaigns that have goals, which are called advertising objectives. For instance, a company may create an ad because it wants to get people to visit the store. When they design the ads with this goal in mind, the most appropriate text, images, and audience are chosen that will help them bring visitors to the store. The…
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