Social media and the audiences that go with it are more diverse than ever before. What started out as a niche phenomenon for techno-geeks and college students is now a ubiquitous force in our society. Along with that shift, there has been a move towards the ever-increasing commercialization of the Internet. As most businesses know, a positive presence on social media is very important for growth. This is true both in terms of building relationships with existing customers and acquiring new ones. Unfortunately, as the social media space becomes more important it also becomes more competitive. More and more companies…
How to Conduct a Social Media Audit the Easy Way appeared first on NealSchaffer.com
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