Since the late 90s, the application of Email for sales and marketing continues to be on the rise. Before email marketing came into existence, marketers used to communicate with the help of what is now called snail mail or telephone, which was very time-consuming. But with the evolution of emails, it has become much easier for your salespeople to interact with their customers and share various product updates via email. With the increase in ecommerce, it is only natural that transactional emails have played a more important role in how businesses communicate with their customers. Since the COVID-19 pandemic, the…
9 Types of Transactional Emails Every Marketer Should Know appeared first on NealSchaffer.com
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