The 9 Email Marketing KPIs You Need to Track for Success

Let’s say you want to launch an email marketing campaign.  After all, email is, without a doubt, an integral essence of digital marketing. 31% of B2B marketers believe that email marketing is the best strategy to nurture leads. 59% claim that email marketing results in the highest ROI. Bearing this in mind, depending on what you want to achieve, you need to set realistic, measurable goals to set up your campaign.  You also need to know what email marketing strategy works with your audience and what doesn’t. In this blog, we discuss the best email marketing KPIs you need to…

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